BEST SEO INTERVIEW QUESTIONS

Matthew Carter
Hello friends, my name is Matthew Carter. I’m a professional link builder for a large SEO agency in New York City.

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10) What does it mean if nothing appears while searching for the domain?

A link audit may be a tedious and complicated process. If you have just started on building links, you can do an audit quite often. But a complete link audit should be done approximately once a year.

5) Explain Googlebot.

We can add 70 characters in a title tag and 222 characters in the Meta Description tag. Though Google now places a pixel limit.

Two Types of SEO are:

Spiders, robot and crawler, they are all the same and referred by different names. It is a software program that follows or “Crawls” various links throughout the internet, and then grabs the content from the sites and adds to the search engine indexes.

A keyword is a single word, and while a combination of those keywords makes phrases. These keywords or phrases are used by the search engines to populate the subjects over the internet. Search engine stores keywords in the database, and when a search is done, it will come up with the best possible match.

To index and update a webpage Google uses the Googlebot (Web Spider). Caching, Crawling and indexing of a webpage are done through Googlebot by collecting details from that webpage.

The process of finding out new keywords from the root keyword from the search query is referred to as keywords stemming. Adding a prefix, suffix, or pluralization can be used to create the new keyword.

The incoming links to your website or webpage are referred to as Backlink. It is also called as an inbound link.

Robots.txt is a text file. It is through this file. It gives instruction to search engine crawlers about indexing and caching of a webpage, file of a website or directory, domain.

Through Backlink Quality Checker you can know who links to your website. Now, you have to go to ‘Toxic link’ report, where you will find all the links, that are harmful to your websites. If there is any link in ‘Toxic link report’ that matches with the link on your website, then you can remove it by using ‘Google Disavov tool’.

The most important area to include your keywords are,

The outbound links are Links, from your website to another webpage or website.

Google sandbox is an imaginary area where new websites and their search rating are put on hold until they prove worthy for ranking. In other words, it checks the standard of the website.

Webmaster tool is a service provided by Google from where you can get backlink information, crawl errors, search queries, Indexing data, CTR, etc.

36) What are the key aspects of the Panda update?

19) State the difference between ‘nofollow’ and ‘dofollow’ link.

In the knowledge-based interview questions, we asked about candidates’ favorite content management system.

Understanding your candidates’ experience is critical to the hiring process.

Strong communication skills may not be important to SEO, but they are almost always important to the position.

17. What Technical SEO Skills Do You Have?

This is one of the most important questions to ask.

An SEO interview involves many different elements, in the same way SEO jobs do.

This gets to the overall breadth of their experience in SEO and its related verticals.

We designed these questions to help understand where a candidate comes from and set up a conversation to understand if that candidate would be a good fit.

There are multiple ways of doing this. They should have been able to outline the various methods when answering the knowledge-based questions.

Whether that be candidates embellishing their achievements, or candidates succumbing to impostor syndrome and downplaying their abilities, often the interview is the place to learn how compatible a candidate is.

Does the candidate have experience outside of SEO?

41. If SEO Wasn’t a Thing, What Do You Think Would You Be Doing Instead?

There are a lot of non-technical skills that are valuable to SEO. This is where the candidate gets to tell you what they are and why they are essential.

Asking the right questions will help you see if a candidate is right for the job. These SEO job interview questions can help determine that.

If it’s not, then this is probably the one thing they would love to most look forward to, provided the opportunity.

You want to make sure that what they most look forward to in a job is something they can look forward to doing when working for you. Unless, of course, the answer is “leaving,” in which case they can do that right now!

This is a great question that will give you some additional insight into what types of things the candidate loves to do. Often you will find that the skills required in this other thing they would do can translate into the SEO work they do.

32. How Closely Do You Adhere to Google’s Guidelines?

For good or for bad, that mentality will feed into how they implement the work they do for you.

Also note: If you’re hiring for an in-house position, a candidate with an agency background may get bored by the monotony of a single client to work on. Suss this out here.

Link building can be a part of a successful SEO strategy – but it can also be a front door to black hat SEO techniques that can land a site in a ton of trouble.

Here you can allow the candidate to outline what they expect the job to look like or what their current job looks like.

This is a telling question. There is no wrong answer, but it can tell you a lot about the candidates’ mentality and how they work.

This is a favorite first question to ask in an interview for a reason: it cuts to the heart of why they are here.

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