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Want to get your website, brand, or product in front of new customers? The most efficient and effective way to do it is through digital advertising, and SEM agencies — also known as Search Engine Marketing agencies — specialize in digital marketing. It’s their job to learn about your business and your customers, to come up with a strategy to reach your customers online, and then to deliver those customers to you.
Their ability to understand our business has stood out. Working with other vendors in this space, we’ve had to reiterate our business goals, budget, and products constantly. That’s not the case with Direct Online Marketing. Their team picked up on what we’re doing really quickly.”
In addition to its SEM services, 3 Media Web also provides the following services: web design, web development, web support, lead generation, and agency support.
WebFX is a results-driven internet marketing agency based in Harrisburg, Pennsylvania. The firm provides one-stop shopping for clients, offering custom strategies based on their needs and goals. Since its founding the agency has grown to employ over 275 specialists in digital marketing and media, in-house influencers, data analysts, and others, all dedicated to growing their clients’ businesses exponentially through the power of the web.
You may be familiar with SEO, or Search Engine Optimization. Where SEO uses technical strategies to make your website more visible organically, SEM agencies deploy paid ad strategies that leverage data, expertise, creativity and a variety of digital resources to boost your website’s visibility on search engine results pages, or SERPs. The resources they use will be carefully selected based upon the particulars of your business, your brand and your customers, and may include Social Media, YouTube advertising, mobile app advertising, Google Ads and Bing Ads campaigns, Pay Per Click, display advertising, and other options.
What Customers Are Saying.
SEO Brand is a digital marketing agency that works with a single-minded focus on their clients’ growth. Based in Boca Raton, Florida with offices in Philadelphia, Boston, New York, and Los Angeles, the firm has more than 15 years of experience in link building, marketplace optimization, and mobile solutions that they leverage to create winning campaigns. The firm’s 70+ specialists have expertise in a wide range of service lines that they apply to boost their clients’ sales, leads, and inbound traffic.
Avalaunch Media is a full-service marketing agency that has been creating and executing effective marketing strategies for over 15 years. Based in the Salt Lake City, Utah area, the staff of 50 specialists provides comprehensive launch strategies for small and mid-market businesses and campaigns that boost visibility and revenue for enterprise level clients.
“WebFX has improved our online performance by over 500% year over year. By integrating themselves into our team and learning our business, they’ve been able to create effective SEO strategies that have exceeded our expectations. Thanks to their help, we’ve learned a lot about our customers — where they’re coming from, what they’re looking at, and how they’re interacting with our site. We’re also ranking higher in Google for certain keywords associated with our products.
The company leverages its large pool of diverse specialists to create custom digital strategies that combine Search Engine Optimization, Pay Per Click and Marketing as well as Social Media, Email, SMS and more to increase profitability. Features include Social Campaign Planning, Audience Growth Strategies, Paid and Earned traffic, Campaign Content Creation, Reporting and Analysis and Integrated Marketing.
The firm’s SEM services are driven by data. They develop well thought out paid media campaigns informed by historic trends and based on a holistic approach that incorporates Google and Facebook ads, their clients’ websites and landing pages, and more. Each SEM project begins with a robust discovery process that includes an ad channel audit, a competitive landscape assessment and a vertical SWOT analysis and every strategy is built on objective and key result analysis. Execution includes creative mapping and design, a campaign architecture buildout, identifying prospecting and remarketing funnels, ongoing experimentation, optimizations of objectives and key results, and finally, to growth opportunity analysis.
Google the term “SEM agency” and you’ll get over 200 million responses — and the ones at the top are the ones that are plying their trade the hardest for themselves! Almost every agency will promise spectacular results and claim themselves the best, but there are specific things that you can look at and ask for that will help you as you make your decision.
Thrive’s digital marketing services focus on building brand recognition and increasing their clients’ profitability by leveraging price audience targeting, tracking campaign results and adjusting strategies based on analytics and data.
Search Engine Marketing puts you in front of potential clients that are searching for your service or product, and it does so in an almost instantaneous way. There is no ramp-up to the effectiveness of a paid advertisement: Once it has been placed, it is going to show up in the search results of people who are looking for you, for your type of business or those that are closely aligned, and even in the results of those who are searching for your competitors. A knowledgeable and effective SEM agency will be able to pinpoint the best opportunities for precise targeting of the demographic that you want to reach, providing you with a much better chance of attracting new visitors and achieving conversions.
WiT Group is a results-oriented marketing agency whose services result in a 35.8% average increase in web traffic and a 27.2% average increase in conversion rates. They operate on a ‘pay for performance’ model, meaning the agency will work on a predetermined commission for the revenue your business generates from their services.
One question you should ask every agency is whether they offer multiple price models. Many do, and if you work with one that does then you will need to assess which best meets your needs. While some models charge a fixed price based on your project, others offer pricing based on the number of clicks that they are able to provide, others charge on a percentage of the overall spend or the return on investment. If an agency only offers a volume-based fee structure, try to determine how they manage the quality of the clicks that they deliver, as high volume that translates into revenue for the agency may not necessarily yield conversions for you.
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The way they integrate themselves with our team and communicate sets them apart. They’re very customer-oriented, responsive, and detail-driven.”
Our SEM agency reviews are the result of over 40 hours of research on 105+ SEM companies from across the web. These reviews and our SEM agency guide help small businesses and startups find the best SEM agency for their business.
Firms will also charge different hourly rates based upon their own reputation, the size of the firm, and their geographic location. You are likely to find that offshore companies based in Eastern Europe or India will charge far lower hourly or project rates, but in exchange for that reduced price you may encounter challenges around scheduling and communication.
Based in Los Angeles, California, Coalition Technologies is one of the largest marketing and web design agencies with over 200 specialists working to achieve their clients’ goals. The firm takes a results-driven approach to all projects, combining scientific methods and hard data to drive results and return on investment for their clients in a sustained way.
Thrive is a full-service creative and digital marketing agency that provides their clients with all aspects of internet development, whether creative, strategic or technical. Started as a one-man shop in Arlington, Texas in 2005, the firm has grown to over 70 employees working from locations all around the country.
WiT Group’s website has a local SEO health scan tool that businesses can use to measure the current success of their online business efforts.
What Customers Are Saying.
The firm is based in Boston, and their in-house team of almost 20 specialists takes a data-driven approach to lead generation and digital marketing leveraging both technology and analytics to align their strategy with their clients’ marketing goals. Long-term plans are constantly updated in response to trends and data analysis in order to increase ROI, and customer journeys are followed from click to conversion in order to improve understanding and guide ad placements. The end result is more qualified leads and a faster path to sales.
Avalaunch relies on online video, display advertising campaigns, programmatic ad buying, site direct ad placement, private marketplace advertising and the Google Display Network as well as social media platforms.
“Since beginning our work with Direct Online Marketing, we’ve been up year over year with equal or less spent in the market. Their team rebuilt our entire Google ads campaign strategy including how the account targeted keywords, which helped us understand how we were performing in different business units. They helped us set up a better framework to manage these campaigns and understand exactly what’s happening with them.
Updated January 4, 2022.
3 Media Web’s team is a n SEM agency and technology company that offers a full line of services that improve their clients’ web performance. Through their expertise in lead generation, web development and support, they offer a responsive, collaborative approach and a record of proven success.
The company’s SEM services increase brand awareness through paid distribution channels including Google AdWords PPC, Bing PPC, Facebook Advertising, Contextual Advertising Localized Campaigns, National Campaigns and International Campaigns. The team spends a significant amount of time testing to determine what approach will work best for each client, researching industries and identifying the optimal channels for their campaign. They also conduct split testing, create landing pages and provide ongoing monitoring and detailed reports, as well as retargeting strategies.
The company uses data and marketing skills to inform its targeted strategies as well as its development services. It produces customized digital plans based on each client’s unique business needs, collaborating as an extension of the company rather than as a vendor. They emphasize both client relationships and facilitating business growth.
The company’s process starts with an intensive analysis of each client’s online presence. Using what they learn and their knowledge of consumer behavior, development and design, they create customized digital marketing solutions mapped to Return on Investment.
Omaha SEO Company is here to do one thing: Grow your business! That is what we do, and that’s what we’re all about. When we begin working with a client, we see it as becoming part of the team. This is why we maintain the long-term relationships we have with clients. And this is why we continue exceeding expectations for everyone we work with. You will never be treated like a number. And as any of our clients will tell you, we provide personal service and always listen to our clients’ needs no matter how large or small their company is. Our team of digital marketing experts is always on top of the latest trends in the web marketing industry, from the latest Google updates, to what’s going on in social media, and everything else that allows us to keep pushing businesses forward.