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Samples – Always ask for link samples and link-building case studies. This is by far the best way to evaluate their quality of work to make sure they’re getting links from high-quality websites.
Size of the team – Often, large link-building companies see their quality decreases as the size of the team increases—the shift in mindset changes from focusing on high quality to focusing on scaling their own business.
What you end up with is a self-moderated system where people share links to other great stories – It’s a win-win for everyone involved.
1) Reputable link-building company.
If you can answer their request and feature your opinion within their article, they’ll give you a source link back to your website.
Link building is the process of actively seeking out backlinks from another website back to yours.
This tells us that citation links (also known as directory links) are an extremely natural type of link for local businesses. Given that most sites are ranking well with only this link type, it’s obvious that they are very effective.
It’s an incredible (and free) link-building service that can help you land some extremely high authority backlinks.
Analysis – They should be doing detailed competitor analysis to figure out exactly how many links and what types of links other successful sites are building. This is something we place a huge emphasis on at LinkBuilder.io.
“Help a Reporter” is a platform that connects journalists seeking expertise to sources who have expert knowledge in a given subject matter.
Bespoke link-building strategy – Make sure they’re proposing link-building tactics to build topically relevant links for your industry. Additionally, they should have a roadmap for how they’re going to structure a link-building campaign.
2) Outreach platform.
Recommended provider: Pitchbox or GroupHigh.
This caveat is that this particular type of link building works best in the B2B / SaaS space. If you were looking to build links to your website about pets, you’d be better off finding a group that various pet bloggers reside in.
Using a specialist link-building agency is the best overall option since they’ll use a number of different link-building strategies at their disposal to build high-quality backlinks to your website.
Here’s an example of how it works:
So basically, the currency in this system is links. However, because these are all vetted & talented writers, they’re only going to link to great content.
6) Podcast booking service.
If you’re a local business owner or agency owner whose clients are local businesses, I’d strongly recommend finding a good citation building service. Building out niche-relevant directory links is a real pain, and they’re going to make your life so much easier.
That’s why we’ve put together a list of the best link-building services to consider helping you achieve improved SEO results in an ethical, white-hat manner.
While that sounds great, the problem is that genuine quality link-building services are hard to come by, with many providers simply ending up acquiring low-quality links through spammy strategies which Google doesn’t like.
There’s an ever-increasing number of podcasts in every industry imaginable, and the podcast hosts are always looking for great guests to interview.
If you can find a digital PR company that’s able to create content that gets picked up by real journalists consistently, then you’re going to be rewarded with links from some super high authority news websites, which is the Holy grail of link building.
Active journalists use the platform to crowdsource insights from experts in any given field, and there are hundreds of requests every day from writers at huge sites like Shopify, Yahoo and American Express.
You can take part in brainstorms , respond to interview questions , upload media and collaborate on article drafts .
So both you (the brand) and the blogger are totally safe in Google’s eyes, and you get good promotion and traffic.
HARO (Help A Reporter Out) is one of the most popular and highly-trafficked journalistic platforms, and it’s easy to find opportunities for followed backlinks here.
This is a good place for more opportunities if you can engage and become known .
There are sites out there that collect helpful resources on specific pages, that you can find with search terms like “helpful resources” [your niche] .
That means that you can no longer leverage DeviantArt to get quality SEO backlinks, but you can still definitely get some quality traffic from this site—and paid commissions if you’re an artist—especially if you spend time to build your community and keep the engagement personal and constant.
Here you can browse through all your domain’s backlinks, along with useful information about each one like the linking page, anchor text, followed/nofollow status, Domain and Page Authority, and more!
You know, a one-page, standalone site that can also be published anonymously if you want (all that Pen.io requires to create a page is a name and password).
Restrict the search by adding your niche to the search term, such as “write for us” content marketing .
15. Growth Hub.
But despite the little results for me, the followed links I managed to build through HARO were all high quality and improved my search engine rankings—so I’d still recommend it!
I mean, they frequent the web for the same reason as you: to learn more about the subjects they’re most interested in.
It’s also a very good platform for developing authority because you can become a helpful resource, and if you also add backlinks to your site in your responses, people will know where to find you.
The best way to get a backlink from Business 2 Community is to become a contributor to post and syndicate your blog.
4. Business 2 Community (B2C)
What you should do is spend some time familiarizing yourself with the platform first, then sign up and start sharing and syndicating.
(My favorite method is interviews, but brainstorms rock the socks too!)
Backlink Type: Nofollow.
Overall, Quora is great for traffic and authority and I myself am looking forward to using it more, because it’s totally worth the time.
I’ve been happily using MyBlogU for years and I’ve earned some of my best backlinks (and niche friendships!) through the community.