DRUPAL SEO COMPANY

Matthew Carter
Hello friends, my name is Matthew Carter. I’m a professional link builder for a large SEO agency in New York City.

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Website performance and site speed contribute to a website’s SEO ranking factor. With the reduced user attention span, if your site takes a long time to load, it hampers user experience and the visitors would flock to your competitors. Drupal audits ensure to find the images, unused plugins, and slow loading media content which are the usual suspects when there are speed issues on a website.

Google rewards your websites that are secure and with the latest Drupal version, breaking your website, infesting your visitors, and stealing the data has become highly difficult. Drupal is regularly updated to incorporate new features and fix bugs/errors to keep potential security threats at bay.

Drupal has stepped up to the challenges of supporting global markets. Drupal has the ability to handle as many as 100 different global languages and this reduces the complexity of the page translations. With Drupal, you can integrate a language much more easily and create territory-specific content. You can also use Drupal’s language translator to translate pages, links, and titles.

Drupal accessibility.

Spammy, duplicate content, or broken links can have a negative impact on your SEO which can hamper your rankings on the search engine. With the creation of new URLs, the default/old URL still exists and the search engines treat this as a duplicate content. The Global Redirect Module helps in rectifying the problem by verifying the current alias for any existing URL and redirecting the old URLs to the new URLs incorporating 301 redirects. This redirects both the users and search engineers to a different URL when there is a 404 missing page error. This is important especially when a piece of content is moved to another section of your site or inadvertently changed the URL.

Let us begin with some top Drupal SEO modules that enhance your SEO efforts on your website.

Drupal uses leading caching technology that avoids reloading of the same content over and over and instead can be loaded faster from the cache. So your visitors won’t have to wait for all the content to load each time, making load times much faster. Speeding up the websites on both desktop and mobile effectively contribute to your SEO efforts.

By adding Google Analytics Module to your Drupal website, you can track your visitors, their demographics, and behavior within your site. Accordingly, you can modify your strategy and curate the content to drive more traffic and increase conversions.

This module performs a complete check whenever a node is created or modified on your Drupal website. When a user makes a change, or previews a node, it provides SEO related feedback and user-defined rule compliance. It also checks if your title and meta tags are optimized, if any alt tags are missing, facilitates optimized keywords usage, and other factors for better SEO and to improve your keyword ranking.

Drupal is a highly customizable content management system and is considered to be the most SEO friendly platform in current times. It encourages Drupal website builders to implement ethical SEO practices in their workflows – SEO-friendly naming conventions, tags, targeted content to make the website search engine friendly. In fact, there isn’t any silver-bullet for getting to the top of search engines. But one can have a unique edge with Drupal SEO Services.

Site Structure.

Drupal SEO services are phenomenal and have competitive advantages like faster websites, better rankings, improved brand visibility, and increased traffic making your websites a lead generation powerhouse. The reason why Drupal CMS is a go-to-choice for many enterprises is that it has been built from ground zero with all the necessary functionality optimized for the ever-changing SEO landscape.

Drupal websites give you cutting-edge over your competitors with many in-built SEO tools and modules. The Drupal community has been meticulously working to offer exemplary SEO modules that could improve the SERP results.

In this blog post, we discuss how Drupal SEO services can help your business to stay ahead of the curve and generate organic traffic to your website.

Search Engine Optimization(SEO) is one of the most influential factors that determine the success of your online business and to generate high quality leads consistently. Nearly 93% of online businesses start with search engines and 51% of all website traffic is organic, becoming the critical component of the buyer funnel. When people around the globe search for your products and services online, they should be displayed on the top in the search engine results as the prospects instinctively know that businesses that rank well imply merit, trust, and social validation.

Drupal SEO Modules.

Website accessibility and SEO are closely intertwined. Drupal ADA compliance improves the content accessible to the entire community of users. Drupal 9 has come up with a new front end theme Olivero which has features to improve website accessibility and usability. Drupal 8 and Drupal 9 versions are strictly in compliance with WCAG and ADA guidelines making the websites more inclusive.

The Pathauto module creates SEO-friendly URLs on your website. These intuitive URLs are clean indicating what content it represents and easy for the site visitors to understand what they are looking at. This helps in improving your site rankings on search engines. This also saves your time from manually having to create URL path/aliases when dealing with a large volume of content. Another important feature is if the page title contains keywords then the URL would also contain the keywords which are the key for SEO.

No matter how great your content is, a poorly structured and optimized site would impact your visibility and usability. The larger and more complex your website is, the higher the chance that the search engine crawler will get confused. The XML Sitemap module creates an XML sitemap of your content that you can submit to search engines and other social sites.

In addition to these modules, there are many other Drupal SEO modules such as.

Your website’s visibility forms a crucial factor when it comes to your digital marketing strategy. Drupal CMS with all the above-states modules which can be easily integrated into your website is an excellent choice when it comes to SEO. With targeted content, properly coded website and theme, and installation of Drupal SEO modules you can create success stories seamlessly.

In the case of some industries or websites, this ratio can easily exceed 50%.

If you want to increase traffic to your website so that you can increase the number of potential customers, the website should be optimised for search engines.

At Droptica, we have a specialised team that not only deals with SEO audits, but also follows the latest trends and changes in algorithms to make our actions as effective as possible.

Droptica specialises in Drupal SEO audits.

So far, we have always observed an increase in traffic on the websites that we optimised at Droptica.

We carried out audits and implementations of audits on many websites based on Drupal 7 and 8. We know how to carry out an audit and how to implement the proposed changes to a Drupal-based website in the shortest possible time.

More than 30% of website traffic comes from Google search engine.

If you want to invest in SEO, it is very easy to calculate the potential return on investment. Before optimisation, it is enough to check the number of leads obtained by entering the website from search engines and compare it with the number of leads after the implementation of changes resulting from the audit.

By increasing traffic from Google, you are increasing the number of potential customers. If you want your company to grow, website optimisation is essential.

How SEO translates into higher revenues?

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