NEIL PATEL WEBSITE SEO

Matthew Carter
Hello friends, my name is Matthew Carter. I’m a professional link builder for a large SEO agency in New York City.

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We’re a full-service digital marketing agency that specializes in small business success. We provide everything you need to build a solid foundation, get noticed, and capture the interest of your prospective customers.

Additional services coming soon!

NPAccel is the brainchild of Neil Patel, the New York best-selling author, who has been hailed by Entrepreneur as one of the top 10 marketers. Freshly located in Silicon Slopes, Utah, NPAccel is a digital marketing agency providing full-service small business marketing dedicated to helping businesses, like yours, succeed.

NPAccel is the small business online marketing services provider for Neil Patel. We have taken Neil’s principles that have created so much success for him and designed a full-service online marketing package for small business owners. Our services help small business owners achieve success.

Neil Patel started NPAccel to provide the small business owner with online marketing services that are affordable and effective.

Who We Are.

NPAccel is a full-service digital marketing agency. We provide end-to-end online marketing and SEO for small business.

We take the pressure off of building your online presence so you can focus on what you do best — running your business.

Our Services.

What We Do.

Neil Patel is one of the most recognizable names in Digital Marketing. He has his very successful online fingers in a number of different projects. If you do a search for “SEO Checkers,” one of his lead generating website typically comes up in the top 3 (which is a testament to his SEO chops). This tool is called the “SEO Analyzer.” On the home page of the tool website, it boldly claims: “If you’re struggling to get more visitors to your site, the answer might just lie in this FREE report!” Let’s find out if that’s true.

This number is perplexing, since Google reports almost 7,000 URLs in its index for this domain.

The first order of priority for SEO Analyzer is a variety of factors that contribute to the success of your site from an SEO perspective. In this case the analysis tells me that the site passed 14 checks and failed or under-performed on 5 other checks. Although this is of course a very short list of checks (Google, for example, uses about 200 ranking signals to evaluate a website and how it will perform in search results), nevertheless, Neil has had his team focus on a manageable list. And the list does include some of the most critical and most often missed factors for SEO novices.

Neil Patel’s Free SEO Check Up Tool is Easy to Use.

The backlinks counter on SEO Analyzer needs to offer more clarity about what its reporting.

As you might tell from the screen captures below, there’s a fair amount of detail here. Unless you’re comfortable with the technical side of web development, it’s best to just shoot these details over to your web developer (if you have one), or find a web developer (if you don’t) to try to make sense of them and implement them.

This is the weakest section of SEO Analyzer. The backlinks counter on this page, for example, says that it’s reporting on backlinks to “artisansofcolorado.com,” seeming to indicate that it is reporting on links to the domain. But on the other hand, it says “websites” linking to artisansofcolorado.com, and in SEO parlance this would be referring domains, a much different metric than backlinks.

(TL;DR – If you’d rather watch the video review of this tool, click here)

Still, it’s just a start, and numerous factors are not really addressed (for example, SEO Analyzer gave a warning about overly short H2 tags, but neglected to point out that this page doesn’t even have an H1 tag, which is a key missed opportunity for on page optimization).

ArtisansOfColorado is just a tad above being thrown out of school, with a grade of C-

Mobile and Desktop Views.

If you click on speed recommendations you’ll be taken to a tabbed box offering three choices:

First of all, one of the nice things about this tool is that it does not demand your email address to allow you to use it. On the down side of that, you do have to put up with serial pop-up messages, and to dismiss them you have to click on links that say something like “No, I don’t want more traffic.” C’mon guys, really?

SEO Analyzer addresses the issue of mobile usability by showing you how your page lays out on different devices, although it doesn’t really discuss some of the more technical indicators of mobile usability. Still, for most beginners, the visual representation is probably the easiest and quickest way to grasp whether your web page is presenting your company properly on that growing percentage of users who will visit your site with their phones. The tool also has a helpful line to show you were a typical user would have to scroll to see more of your message.

Pros: This handy tool from Neil Patel is very easy to use, operates quickly, and doesn’t demand personally identifiable information. It hits some of the major areas of a page where a newcomer might overlook easy opportunities for optimization.

Let’s see what insight for struggling web marketers the SEO Analyzer might offer!

In this blog post I’ve mainly dealt with the Website Analyzer, but SEO Analyzer also includes two other related tools. The competitor analysis pulls the top-level metrics (Estimated traffic, SEO score, and speed score) for up to 3 other web pages and presents the results. Naturally that’s a very broad measure and doesn’t go very far toward doing a true competition analysis, but it’s something.

Like many SEO Checkers, the way that SEO Analyzer handles a context analysis of the text of this pages is to present you with a frequency grid (see screen capture, below).

More disappointing is the number of pages indexed figure. This typically refers to the number of pages that Google reports in its “index” for a particular domain. Although SEO Analyzer doesn’t really specify which index its reporting (after all, in theory it could be Bing), if we make the logical assumption that it is referring to pages in Google’s index then this number is simply wrong.

In any case, the keyword tool bundled up on the tools.neilpatel.com site doesn’t appear to be tied into the SEO checker, which is the focus of this series of blog posts, so we don’t really need to say more about it. Since it’s free, feel free to experiment and see what suggestions it gives you.

Here’s the speed score for our test site. These numbers won’t mean much without some context. The actual letter grade is, for some reason, buried in the details.

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