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Due to the ever-expanding e-commerce industry worldwide, this business has shown rapid growth in recent years to become the go-to agency for achieving 1st page prized place of number #1 on Google via SEO.
** Revenue up by 30% first 8 months of FY **
This Australian owned Web Development and online Marketing Company servicing local, National and International clients was established in 2013 on a WORK FROM HOME basis.
* This unrivalled company DOMINATES its industry with 81 #1 and 132 #2 positions in both placing it ahead of its competitors in no uncertain terms * Multi Award Winner in digital services * The company has a Market share online of 77% on the Gold Coast, making it the leading business of its kind within this geographical territory * There are 4 company websites in total – 2 are standalone company websites targeting different areas of the industry * Multiple virtual office locations in Australia and Internationally * It has a recurring retainer revenue base from clients across Australia and Internationally * Proven strengths in search engine optimisation "SEO", digital strategy, and web development focused on SME businesses * 5-star customer rating on Google in all office 7 locations * A preferred provider ensuring the catalyst for further growth – Exceptional service ratings. * Online marketing expertise. Professional SEO service campaigns. Experienced and loyal staff. Exemplary reputation with clients, resulting in monthly retainer business and strong referrals. * The agency also offers web design, hosting, logo design and Ad words * 2 additional websites for marketing purposes – a business directory with over 2,600 listings and an article directory.
While more organic traffic to your website is great, boosting your conversion rate and increasing sales is the ultimate goal.
keyword research can help you target a specific audience based on the search terms they’re using, which greatly increases your chances of making a sale. By attracting the right visitors to your website, you can increase your conversion rate and sell more products and services.
An SEO sales strategy is all about focusing your SEO efforts specifically on boosting leads and sales. It’s an inbound marketing technique you can use to target potential customers and searchers who are looking for the specific products or services your business offers. Let’s dive in a little deeper to see how it works.
The Reality of SEO for Sales.
You probably already know that search engine optimization, or SEO, is a digital marketing strategy that you can use to help your business website rank higher on search engines like Google. By strategically placing the right keywords in your content, you can help your web pages rank higher on Search Engine Results Pages (SERPs).
Business owners who want to implement an SEO strategy for sales should consider working with a search marketing agency. An SEO specialist has valuable hands-on experience that can increase the ROI on your search marketing efforts. You’ll get results much faster than you would if you tried to learn how to do it yourself.
Research shows that obtaining backlinks in industry-specific publications is crucial. Link building is essential to your SEO sales campaign because it increases your brand’s authority and drives additional traffic to your website.
You will probably see some results right away, but the beauty of SEO is that the results only get better over time. The SEO strategy you implement now can continue to boost your sales for months and even years to come.
Search engine optimization is a valuable tool for driving traffic to your website and boosting conversions. When you rank higher in Google search for the right organic keywords, your target audience can find your website easier, and that means increased sales for your business.
But the reality of SEO is that it takes time to see results. While an effective PPC campaign can bring in more leads for your sales team or boost eCommerce sales right now, the benefits of your SEO efforts will compound over time.
An SEO Strategy That Increases Sales for Your E-commerce Site or Small Business.
If your target market is localized, your SEO specialist will also implement local SEO tactics, such as building citations, to improve your reach to customers in your local area.
Content marketing is necessary for SEO, but it’s only part of the equation.
This is just the beginning of an effective SEO strategy for increased sales. An SEO specialist can assist you with additional On-Page and Off-page SEO strategies to drive additional organic traffic to your site. They’ll do a technical SEO audit to address any backend issues that may be affecting your website’s ranking in SERPs.
An SEO expert uses competitor analysis to see which strategies are (or are not) working for your competition. They’ll help you identify which ones you can utilize in your own campaign for the best results.
Working with an SEO Agency.
So, how do you implement an actionable SEO strategy that increases sales? It starts with keyword research to find the search terms your potential customers are using. An SEO specialist can help you identify the right long-tail keywords to bring more qualified search traffic to your website.
You’ll need to create useful and engaging content around those keywords. Those same keywords should also be used throughout your website, product pages, and landing pages. This creates relevancy and helps search engines understand what your site is all about.
Can you use SEO to boost your conversion rate and increase sales? How?
For many businesses and e-commerce sites, using a combination of SEO services and PPC/Google Ads will make the most sense.
Whether you’re running an e-commerce site or selling a service, implementing search engine optimization for increased sales is a smart online marketing strategy every business should take advantage of.