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We believe the best way to improve your SEO is to ensure your website has great content. This means that search engines collecting information about that content will help people find what they are looking for.
Google’s algorithms are a complex system that turn all of that information into useful search results. The KEY to higher rankings is to ensure that Google has all the information it needs to deliver the best possible search results! This is where we can help.
We provide expert, highly personalised SEO services that are trusted by brands throughout the UK. Our ethical, organic SEO techniques follow Google’s best practices and quality guidelines ensuring that your website will be optimised for search engines and users alike.
Go Mungo SEO is based in the London borough of Islington. We are experts in SEO and know that search results matter. If your website is ranking top of Google more people will find you.
Simply having a website is not enough as competition for online audiences grows stronger every year. Creating an effective SEO strategy is more essential than ever to get right.
As a result, when you Go Mungo SEO you are working with one of the UK’s leading and most trusted SEO agencies.
The cost of a website optimization may depend on various factors (industry, specific needs, competitiveness, goals, website’s size). The necessary budget can only be determined once an in-depth analysis taking all these factors into account has been carried out. With that said, professional SEO services for a small business average €15,000 per year and reach several thousand euros monthly for larger accounts.
In the blink of an eye, a website can go from ranking first in the SERP to plummeting all the way down to the 20 th page! In its Webmaster Guidelines, Google lists the techniques which should be avoided to prevent a website from being penalized.
Optimizing your website’s SEO requires many levers (over 200) to be pulled which correspond to the criteria put in place by Google.
Unless your company houses a dedicated SEO team, calling upon professional SEO services (such as those provided by an SEO agency) guarantees a more efficient and more affordable SEO strategy.
Long-term positioning of your website in search engines!
WHY IS IT IMPORTANT TO ANALYSE YOUR AUDIENCE?
The main driving force behind Google off-page SEO is quality: it is easier for a page to get inbound links and thereby see its popularity soar if Internet users like the page in question; 10 backlinks from a handful of influential sites are worth more than 100 from websites with a poor reputation, etc. Which is why professional SEO services focus on quality versus quantity.
Off-site SEO, also called Link Building or SEO backlinks, has to do with the elements that are external to a web page:
HOW DO GOOGLE UPDATES WORK?
To help webmasters get started, a Search Engine Optimization (SEO) Starter Guide is made available by the search engine – but don’t expect to find all the secrets of a successful optimization campaign there! It is mostly a base on which to build.
Google indexes billions of pages daily and ranks them to put them in the most relevant position in its results. Before being indexed, the pages are ‘crawled’: this is what Google’s robots do when they explore web pages.
Organic Search Engine Optimization, as the name indicates, aims to influence the ranking of web pages in ‘organic’ search results or in the SERP’s (Search Engine Result Pages) ‘organic links’.
If all the conditions are met, the page is then indexed – saved to Google’s database. It will eventually be ranked in the search results.
The best SEO services are provided by those who possess an in-depth knowledge of the ever-evolving list of criteria search engines enforce.
There are many tools to help you choose your keywords, such as Google’s Keyword Planner.
Because there exist over 1 billion websites on the Internet and Google has indexed some 30,000 billion pages thus far.
HOW IS AN SEO AUDIT CARRIED OUT?
With over 200 optimization criteria, the best SEO services require know-how, experience … and time!
Professional SEO services aim to attract quality traffic to your web pages, which may then be converted into potential customers.
These more specific keywords are less popular, but also less competitive, which allows pages using them to rank better; besides, they show a better conversion rate.
Search Engine Optimization (or SEO), is a combination of methods and techniques whose aim is to position your website’s pages within the first few results search engines (particularly Google, but also Bing, Yahoo and the like) display for a query.
Many tools are available to help you measure your traffic, such as Google Analytics.
This traffic generated by Google-based optimization is particularly long-lasting. Contrary to a traditional marketing campaign, whose effects stop the moment you are no longer injecting money, SEO continues to draw traffic (and to produce ROI) even when you are no longer working to strengthen it.
Google’s algorithms are programmed to offer users the most relevant results. To that end, they are constantly evolving with every Google update. Some are minor (mobile compatibility, https protocol) and do not wreak havoc on website rankings. Others are considered major because they modify Google search engine optimization and ranking criteria significantly. For instance:
WHAT IS ON-SITE (OR ON-PAGE) SEO?
The Panda penalty takes on websites whose content doesn’t comply with quality standards (typically keyword lists).
Because Google is the most widely used search engine in the world. Its search market share hovers between 75% and 95% depending on the country: in France, over 93% of Internet users mainly rely on this search engine (87.5% in the UK and 93.2% in the US).
These elements impact a page’s SEO more or less significantly, but they all contribute to its successful indexing and/or to better visibility.
Search Engine Optimization (or SEO) is a set of methods and techniques. Professional SEO services aim to rank your web pages within the first few natural results in search engines.
The aim is to reach local customers at the exact moment when they search for information regarding a service or product.
If good rankings are difficult to obtain for generic keywords in some industries (for example ‘SEO agency’), the best SEO services prefer to rely on ‘long tail’ keywords, which may be easier to optimize – and generate higher quality traffic.
A variation of professional SEO services, local SEO positions a website to respond to a localized search, which usually comes with the name of a city. For example, ‘best SEO services in London’.
When using professional SEO services, ranking is obtained without having to pay a search engine, as Search Engine Advertising (SEA) requires.