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With ContentKing, you can also:
Moz Pro also includes:
Other Linkody features include:
GrowthBar is a Chrome extension that can help you perform keyword research, competitive analysis, and track SEO rankings. With the GrowthBar, access data points about any website directly from the search engine results pages. This allows you to assess your competitors’ performance and view the growth channels, keywords, backlinks, and ads that are working for them.
Here are some examples of the free Internet Marketing Ninja SEO tools you can take advantage of:
Price: Pay as You Go (starting at $5), $19/ mo for Small Business, $49/ mo for Professional, $179/ mo for Unlimited.
Some of Ahrefs’ main features are:
Woorank’s in-depth site analysis helps marketers reveal opportunities for optimization and improvement. This analysis takes into account the performance of existing SEO initiatives, social media, usability, and more.
BuzzStream also helps you:
These tools are free to use, but you might find a paid option that has more features. We’ve shared some of the best features in each tool as well as how you can get the most out of them for your SEO strategy.
Traditional SEO tools like the ones we’ve already discussed are great for conducting research and audits when your business is already established. But what if you’re starting a new business venture and want to know what popular industries, topics, and ideas people are exploring? Google Trends is a great place to explore untapped potential that can yield a large keyword landscape for your website.
The tool helps you drive traffic to your Google Ads campaigns and website, monitor both paid and organic rankings on Google, Bing, and Yahoo, and obtain reliable and accurate contact information for leads.
BROWSEO is an SEO browser that allows you to review your webpage in a limited format so you can analyze its UX and content as well as gain insight into its SEO. Once you input the URL, the output will hone in on your HTML so you’re able to understand the page’s structure, optimized search terms, and other SEO-related factors.
SEOquake is a Google Chrome extension that automatically checks a web page’s SEO parameters quickly for free. This includes on-page SEO audits, internal and external link reviews, real-time URL and domain comparison, and data file export.
The good news is that there are several search engine optimization (SEO) tools out there — some free, some paid — that can help you view.
Your analysis will also come with tips on how you can improve each of these SEO elements. In addition, you can:
10. Screaming Frog SEO Spider.
In exchange for your email address and a few data points, SEO Report Card will serve up a report that covers the following:
With HubSpot’s Website Grader, simply enter the URL of your website to automatically receive a report card with actionable insights about your SEO efforts. From there, you can sign up for the HubSpot Academy SEO course that teaches you how to improve your website’s SEO, user experience (UX), and more.
Some of the top features KWFinder offers include:
Ahrefs is an advanced SEO resource that examines your website property and produces keyword, link, and ranking profiles to help you make better decisions on your content.
HubSpot’s marketing software doesn’t keep SEO in a silo. This tool works in conjunction with:
Google Search Console has a number of tools available to help you appear in the SERPs for the search terms and phrases your target audience is looking for.
Plus, there’s still some secrecy behind how Google evaluates websites and determines which sites appear — and how they appear — on the search engine results page (SERPs) for different queries.
Each report is divided into sections to help you easily analyze your site and identify targets for optimization. Here are a few features of the report:
Other ways that you can use the free version of Google Analytics to understand and improve your SEO are:
Microsoft Bing Webmaster gives you access to many tools that offer insight into your website such as reporting, diagnostic, and SEO tools. The SEO tools that you can use for free have the power to help you analyze your website, manage backlinks, and review keywords to ensure your site is well-optimized for organic search.
The Free SEO Report Card by UpCity lets you analyze your website to determine how it stacks up against the competition.
AnswerThePublic is a search listening and keyword tool that listens to autocomplete data from Google and other search engines, and then provides you with a list of phrases and questions that people are searching for around your keyword. This allows you to craft your website and content to your audience to increase traffic and conversions.
If you’re buying a website domain that has been used in the past, or you’re rebuilding a poor SEO strategy, you may discover some problematic backlinks while conducting your audit. Artificial or unnatural links have the potential to seriously hurt your search ranking. Remove’em helps get rid of those links.
Examples of what you can do with BROWSEO include:
Note: Some of the free tools below also offer paid plans while some of the paid tools also offer free plans — so, we recommend you check out the pricing pages for the tools you’re most interested in to determine which plan is ideal for your needs and goals.
You can analyze your online store’s search engine optimization using apps in the Shopify App store.
To optimize your online store for search engines, you can follow a few basic steps:
To learn more about SEO, you can watch Shopify’s free Ecommerce SEO 101 video series.
Grow your business.
Many people searching for something on the internet begin with a search engine like Google or Bing. These search engines are designed to use a variety of information from websites to create a ranked list of results for a particular search query. Search engines determine which websites are most likely to be relevant to the search query, and then show the results in order of their relevance.
Google indexes your site automatically within 48 to 72 hours after you add or update information. You can’t force Google to re-index your site, but you can prompt them to do so by using Google Search Console. Google doesn’t index all of the pages on a site. Learn more about what to expect when your site is indexed from the Google Search Console Help.
You can find more information about each of these steps in the other articles within this section.
Shopify online stores have SEO built in and features to help you optimize your content. Some SEO is taken care of automatically: auto-generated canonical tags are added to pages to prevent duplicate content from appearing in search results, your website’s sitemap.xml and robots.txt files are automatically generated, and themes automatically generate title tags that include your store name. Also, themes are required to have social media linking and sharing options to make it easier for you to market your store.
If you need help improving SEO for your store, then you can hire a Shopify expert.
There are many factors that can make your online store appear higher in search results:
When you are new to selling online, it can be difficult to do much about the first three factors. It takes time to build a reputation for your brand and get other sites to link to yours. You can plan for the long term in your content strategy.
Improving your SEO.
You can optimize your content using features built in to Shopify:
To see more videos, visit our YouTube channel.
In the short term, the easiest way to get more traffic to your online store is to optimize your content so that a search engine recognizes it as relevant to queries related to your products. This is what we mean by SEO.
Shopify’s forums include an Ecommerce Marketing category where you can ask SEO questions, swap links, and discuss other marketing topics.