TOP 100 SEO INTERVIEW QUESTIONS AND ANSWERS

Matthew Carter
Hello friends, my name is Matthew Carter. I’m a professional link builder for a large SEO agency in New York City.

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Note: Over the last few years, directories have changed – they are no longer good for getting thousands of links to your site so you can game Google. Today, directories are valuable when used carefully.

Its uses include:

Because Google is giving secure sites a ranking boost (slight).

59. What is RSS Feed?

Such pages give way to multiple web pages on the SERP which lead users to the same web destination. These can also funnel the users to intermediate pages that do not hold as much importance as the final webpage. Two common forms of doorway pages are cloaking and redirecting pages.

The Image Alt text is generally considered as an alternate text for an image, which provides a textual alternative to the web crawlers to index the web page bearing the image.

This means that when the searcher clicks on a link on a SERP, sees that it’s not what he/she is looking for, immediately leaves by hitting the back button.

Ans. Crawling or web crawling refers to an automated process through which search engines filtrate web pages for proper indexing.

Several website owners make payments to Google to display their websites for certain search terms or keywords. Paid results show up when some user enters a search query with those keywords.

IF you want to block all search engine robots from crawling your website, just put the following code:

Ans. A web server is a computer program with an IP address and domain names that display web pages to users when requested. Web server accepts and processes requests sent via HTTP.

82. What is Google Fetch?

Bounce rate : A high bounce rate isn’t always bad, as it can mean that while the visitor didn’t travel deeper into a site, he spent some time on the page and got an answer to his question. He may have saved the URL or may come back later, but since he didn’t spend more time reading the content the activity is considered a bounce.

The rank is calculated using a combination of the estimated average daily unique visitors to the site and the estimated number of page views on the site over the past 3 months. The site with the highest combination of unique visitors and pageviews is ranked as #1.

Google Search Console provides free web services to webmasters by enabling them to monitor and sustain the online presence of their specific websites.

Ans. LSI keywords or Latent Semantic Indexing are semantically associated with the main keyword that users enter over the search engines.

Ans. Google Sitelinks are the sub-listings that will sometimes show under the first listing on the first page of Google search results.

76. Name of a few Popular SEO Tools.

HTTPS/SSL is important for SEO.

It organizes data for presentation around what it calls entities, which include individuals, places, organizations, sports teams, works of art, movies, etc.

Google uses numerous other criteria that change periodically to deliver more relevant results.

Ans:

Ans: Keyword prominence is about improving the prominence of keywords by placing important keywords at the top of a Web page. Basically, the closer your important keywords are to the start of a page, a sentence, title, or meta tag, the better.

These long phrases are used by smart SEO experts when they attempt to draw quality traffic to their websites rather than having random traffic and increase their lead conversion rates.

Google determines the trust, relevancy, and authority of a website by how it interacts with other websites and how people find and engage with the website. By building backlinks from niche relevant, trusted sites you can improve your site’s positioning.

It’s where you verify your business information to ensure Google knows where and what you should be ranking for.

Ans. Every website has an IP address, which is the location of the website. Rather than having to remember different strings of numbers for every website you want to visit, we allocate a name to each domain which is easier to remember.

#27 What is a long tail keyword?

Offsite or off-page SEO includes one or more of the following tactics:

They also have general site explorer tools, keyword and content tools. In beta testing now, they are trailing a subject research tool, SEO content optimization tool and a CPC map.

Ans. In SEO, semantics refers to a search that produces decent results even when the results don’t actually contain the exact same words used in the search.

Ans. According to Moz , SEO (Search Engine Optimization) is:

Ans. Not to be confused with meta tags, header tags are the snippets of code that identifies to Google that the content is a Header and therefore is a signpost for the type of content that will be in this part of the page.

Ans. We can make our content as optimized as possible by following some simple rules.

#65 What data can you get from using Ahrefs?

Ans. Black hat SEO is a group of strategies and techniques that look to manipulate Google’s search algorithm to dominate the search results. The strategies they use violate Google’s terms and conditions.

The meta description will look like this:

Ans. Domain Authority is a well-established metric that is often (Especially used when valuing domains or potential guest posts sites).

Offpage SEO refers to offsite activities like link building.

#15 How do I know when I’m using the right number of keywords on a page?

You can submit your (or client’s) website to a relevant directory which can be a citation (good for local SEO) and can generate traffic. This works well if the directory is location or industry relevant.

There are many SEO tools that allow you to see which keywords searchers use and how often. These include Google’s free Keyword Planner, or paid options such as SEMrush, which also provides a variety of competitive analysis tools.

Ans. A do-follow link is a standard hyperlink that Google will follow and add to the overall graph of the web.

By interactions, we mean signals we are all used to using. Such as likes, dislikes, shares, votes, pins, views, etc.

Ans. To be search engine friendly a website needs to be able to tell Google what the site is about and who would benefit from seeing it’s content.

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